Activating Cruise Control on a new ECU (DBW):
Factory fresh ECU's often come with cruise control de-activated. If this is the case, there will not be a letter "G" in the Component field of VAG-COM when connected to the Engine.
[Select]
[01 - Engine]
[Login - 11]
Enter 11463 to activate cruise control
[Do It!]
After doing this procedure, there should be a letter "G" in the Component field.