Cupra launches two key collaborations that showcase its partnership with the America’s Cup

[Syphon]

CUPRA Media release followsCUPRA continues to advance beyond the automotive sphere, and, inspired by its partnership with the Louis Vuitton 37th America’s Cup, launches two key collaborations showcasing the spirit of the competition.



The unconventional challenger brand broadens its collaboration with De Antonio Yachts with the launch of the E23 Terramar, a 100% electric boat inspired by the new CUPRA Terramar. CUPRA has also unveiled its new Collection capsule in collaboration with the America’s Cup, a new line of apparel and accessories influenced by the world’s biggest sailing race.




“At CUPRA we are always looking to push the limits, challenge the boundaries and redefine what’s possible. Those principles and our racing DNA took us to partner with the America’s Cup, a competition with no second place that reinforces our commitment to innovation, design, and sportiness. Inspired by this partnership, the world of sailing and the Mediterranean spirit, our new CUPRA...

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[Syphon]

I was lucky enough to have a go on the boat last week as part of a car preview (that I'm not allowed to tell you about yet.) It was great fun!

Had a lift to the dock and from the airport in the new (facelift) Formentor

Scott

 

[Seastormer]

I was lucky enough to have a go on the boat last week as part of a car preview (that I'm not allowed to tell you about yet.) It was great fun!

Had a lift to the dock and from the airport in the new (facelift) Formentor

Scott

The front doesn't look like it will cut through the water very well, more like a barge. Too blunt for any speed or distance compared to normal speedboats, is this really what CUPRA want to associate with. Why did they pull out of the Extreme E car racing if they can afford this sponsorship.

 

[Syphon]

I think it is more pitched as a pleasure boat. It has a dining area at the front as well as a shower and loo.

 

[Nathan penney]

As long as it doesn’t leak as much a mk1 Leon it’ll be fantastic.