CUPRA Press release follows
CUPRA and SEAT are back at Automobile Barcelona, showcasing their latest innovations and the company’s strong commitment to the development of electric vehicles.
During the first day of the motor show, Wayne Griffiths, CEO of SEAT and CUPRA, confirmed the name of the brand’s future urban electric car, the CUPRA Raval. The name serves as a tribute to the Raval neighbourhood, a district in the heart of Barcelona, and is one that ROSALÍA’s alphabet campaign hinted at.
“The Raval is one of the most surprising parts of Barcelona. And today, we are proud that the brand’s future urban electric car will have its name and represent its spirit. Just as we did with the CUPRA Born, we now want to express the essence of the Raval and continue to inspire the world from Barcelona,” explained Wayne Griffiths.
CUPRA also announced today that, together with brand ambassador and actor Daniel Brühl, it will bring the spirit of his “Bar Raval” in Berlin...
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